We know better than to do that.”Īttorney General Ashley Moody’s office announced as the storm approached that Florida’s price gouging hotline was up and running as residents statewide were stocking up on essential items. “It’s been that price for a month or two,” said Charlie Leuenberger, co-owner of the store. The difference in price labeling made Davis suspect the store was price gouging supplies as Hurricane Ian was closing in on making landfall in Florida. The regular price was about half of what it was marked Sept. Whether it was my mistake or another employee’s mistake, we had to sell it to them for the price that it originally was.” “I worked at Winn-Dixie for years in the office and as a cashier and stocking. “What my issue is was just under that sticker is the regular price of the water,” Davis said. “People are already struggling just to get to work, to the doctor’s office and eat and take care of themselves personally and take care of their own family’s wellness,” said Chipley resident Linda Davis.ĭavis was alarmed when a family member shopping for hurricane supplies sent her a text message with a photo of a 24-pack of Aquafina water at Piggly Wiggly in Graceville with a price tag of $9.49. Jennifer Ian may have spared Northwest Florida from disastrous wind and precipitation, but it did compound the inflation-fueled strain on grocery budgets as Floridians stocked up on essential supplies.įor some, rising prices at the grocery store have started to blur the line between what feels like high prices and price gouging.
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